The Body Shop Aloe Vera
CLIENT: THE BODY SHOP
SECTOR: Skin care
DELIVERABLES: PHOTO SHOOT, PACKAGING, BRAND GUIDE LINE
About:
A new launch of a fragrance free Aloe Vera range for extra sensitive skin.
The challenge was how to display the main, rather sharp looking, ingredient but still communicating the caring benefit. A detailed photo shoot and brand guide lines for the various components was created.
The role:
In The Body Shop's Design headquarter in London I worked as a Senior packaging designer.
The role involved executing the entire design process for an array of packaging - like bath and body, make up, home fragrance, skin care and more. During my time at The Body Shop their complete re-brand was taking place and was incorporated in the packaging designs.